3 SURPRISING TRUTHS ABOUT METAL GUTTER CANOPIES AND WHY YOUR BUSINESS SHOULD CONSIDER PURCHASING THEM
Whether you own a retail business or regularly host clients to your office, you understand the importance of your location’s experience. Both the inside and outside of your business play a factor in how your customers perceive your value.
Today, we’re going to talk about metal gutter canopies.
While you probably haven’t thought about gutters or canopies as a part of your customer’s experience, we’re here today to tell you they are. Specifically, we’d like to highlight 3 surprising truths about metal gutter canopies, and how they can improve your customer’s experience.
Different doesn’t necessarily mean better.
Fabric awnings are very different products compared to metal gutter canopies, but that doesn't necessarily mean one is better than the other. While metal gutter canopies require structural engineering, fabric awnings typically are considered “signage,” meaning they only require a permit for installation. Both options however, are designed to withstand wind, snow, rain and other harsh weather conditions. So, it’s important that you understand what type of awning or canopy works best for your building and brand; because both fabric and metal are viable options.
It’s nice to have limited maintenance on something so beautiful.
Metal gutter canopies hold a tremendous advantage when it comes to routine wear and tear. While metal canopies provide slick surfaces allowing water and snow to easily fall to the ground (off/away from the canopy), fabric can actually collect water, and without proper maintenance can become a breeding ground for mold & mildew (although the fabric can be easily changed/modified without a need for a huge expense). So, even though both types of awnings are good investments, metal gutter canopies hold a slight edge when it comes to routine maintenance. And for business owners, it’s nice to have limited maintenance, especially on something so aesthetically beautiful.
People decipher quality in the blink of an eye.
According to many marketing professionals, you have less than 3 total seconds to communicate quality to your customers (that’s their attention span). In those micro-seconds, customers make rash decisions on the quality of our work, and business. Because of this, representing the outside of your business with the highest quality materials (yes, even with gutters and canopies) can be the difference between someone choosing your store or your competitor’s. Remember, people decipher quality in the blink of an eye.
Metal gutter canopies are an excellent option for your retail business or office space. With the best quality materials available, you can enjoy maintenance free beauty that your customers will love.
To learn more about our metal options, please give our team a call. We’ll be happy to talk through all of the benefits and comparisons between metal and fabric canopies.
-Canvas Craft Team